The Power of High-Quality Content on Instagram
Every success-focused entrepreneur needs to have an Instagram profile that can be of benefit in various aspects.
Most newbies set up an account but then get confused about what they should post on their profile to keep the followers engaged.
There are various ways to enhance your Instagram following and we are going to present you with some easy and convenient ideas to help you with that.
This is moreso as we all might know that the Instagram algorithm favors good content that actually attracts customers.
The platform also provides you an opportunity to create and nurture your relationship with the audience and help to convert them into customers.
Therefore, it is necessary to create quality content that blends different types of ideas to appeal to your online followership at different stages.
Keep in mind how your posts can affect your audience while going through the following points:
1. Product Display
Probably the best way to start is by showing off the products you want to sell. Pictures, videos, and content related to the products will be a good way to advertise your business and will also generate traffic to your page. Be creative with your content and add some attractive captions.
You can post solo pictures of the product or make them a part of a lifestyle photo. You can also avail this as an opportunity to promote your product by highlighting its features, benefits and special characteristics.
2. Product Tags
Product tags give detailed information about the product and how to purchase it. This not only saves the time of your customers but also make it convenient for them to make a purchase through their mobile gadget.
There is a greater chance for users to follow through with your account due to the products tags.
3. BTS Glimpse
Your followers love to have a peek at behind-the-scenes (BTS)content.
This not only creates transparency but also makes your customers feel like they are a part of your actual life behind the brand and are interacting with the real you, making them more comfortable with you.
4. Live Sessions
Make your followers feel important and valued by interacting with them through these live sessions. This will help to build a stronger and trusted bond you will value.
Try to announce that session beforehand so that your trusted audience is aware of it. Give them some time to join in and find a place with good light for your video. Make a plan and practice what you are going to say in your video.
5. User-Generated Posts
Posting a user-generated content will have a positive impression on your customers, showing them that you are engaged with the community.
This is a good way to promote your business in a delicate and highly effective manner.
6.New Products Announcement
Updating new information about your product launch or business milestones through your Instagram account with interesting visuals is also an effective way to achieve the purpose.
It not only gives you valid content to share but also make your customers feel connected and updated about their favorite brand.
7.An Instagram Contest
Creating a contest will create a hype about your brand among the users and will generate more traffic for your goods and services.
This can even help you with innovative user-generated content. Select a prize more relevant to your target audience to get an actual engagement from your customers.
Making videos is important to gain huge popularity on Instagram. Create content that is unique and interesting. It could be vlogs, Q&A sessions, product tutorials, success stories, etc.
An easy way to get popularity among your followers is to showcase your involvement in some events related to your business.
Whether you are hosting it or are invited to attend the event, a before and after or during the event content can prove beneficial and boost your popularity.
10.Answer the Questions
The new ‘question sticker’ feature of Instagram can be used to enervate a response from your customers. Answering their queries may result in getting you more followers for your account.
You can also make a video to answer all the questions or interact with them directly in a live video session to answer their comments.
These valuable videos will not only help you gain popularity among the people but also help your customers to have a better understanding of your business and products.
By showing how easy it is to use your product, you might actually get some more customers.
In carousel posts, you can upload more than one image or select video in a single post.
This may help you to explain different ways of using a single product, show multiple related products together, step-by-step product tutorial, a series of pictures taken during an event coverage, etc.
Modern business is online-driven, and you can attain success with the Instagram hacks above to grow your following and bottom-line.